Positive and Negative Transfer

Positive transfer happens when you start to do a task similar to a task that what you have already done. You are familiarized with that kind of task and can use an acquired ability or experience during perfoming of a task in performing another similar task. Negative transfer is the opposit, happens when you can't … Continue lendo Positive and Negative Transfer

Human Cognition

Each process has its own limitations, and the designers must to take care of it, relieving the user of tasks that over-burden them, simplifying tasks and providing a better user experience. Each cognition process are related to strengths and weaknesses of a user as we can see bellow: The design challenge: As a designer you … Continue lendo Human Cognition

A little about Interaction Design…

Interaction Design is focused on the user and its needs, trying to provide the best user experience during interactions. Interaction designers are to the field of design as architects are to the building industry. They are both concerned with ensuring people can move freely, safely and securely, that the features necessary for everyday living are … Continue lendo A little about Interaction Design…

Thinking on Internal Locus of Control

Julian B. Rotter (1966), a world-renowned psychologist, has realised some studies about personality focusing on sense of control over events. He referred of this dimension of personality as 'locus of control' and has defined two kind of people, people with 'external locus of control', who believe that events are down to fate and believe that … Continue lendo Thinking on Internal Locus of Control

Shneiderman’s Eight Golden Rules in my words

Strive for consistency -The users should feel familiar and comfortable with the digital landscape to achieve their goals more easily and we can reach this feeling keep standards and consistency in the layouts, icons and etc. Enable frequent users to use shortcuts. The efficiency of the system can be improved through shortcuts. The users can achieve … Continue lendo Shneiderman’s Eight Golden Rules in my words